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Faculty of Accountancy and Management
Published Scholarly Output
Understanding the Effects of Social Media Advertising on Purchase Intention Through Metaverse
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Understanding the Effects of Social Media Advertising on Purchase Intention Through Metaverse
Journal
Studies in Computational Intelligence
Current and Future Trends on Intelligent Technology Adoption
ISSN
1860-9503
Date Issued
2023
Author(s)
Chee-Hua Chin
Winnie Poh-Ming Wong
Cham Tat Huei
Faculty of Accountancy and Management
Ek-Tee Ngian
Siew-Chen Sim
Jill Pei-Wah Ling
DOI
10.1007/978-3-031-48397-4_7
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Name
Book & Book Chapter.png
Size
18.2 KB
Format
PNG
Checksum
(MD5):6459b36f69f027e855edacb3be8e57e9
