An SEM–artificial-neural-network analysis of the relationships between SERVPERF, customer satisfaction and loyalty among low-cost and full-service airline

Leong Lai YingTeck-Soon Hew0000-0002-8723-8219Lee Voon HsienKeng-Boon Ooi2024-11-012024-11-012015-11https://doi.org/10.1016/j.eswa.2015.04.043https://dspace-cris.utar.edu.my/handle/123456789/5942An SEM–artificial-neural-network analysis of the relationships between SERVPERF, customer satisfaction and loyalty among low-cost and full-service airlinejournal-article