Impact of system- vs. consumer- generated recommendations on decision factors: A differential, moderating and mediating perspective

Yuan HEMuhammad Ashraf Bin AnuarWareesa SharifMazhar AbbasArslan RazaNoor Ismawati JaafarAinin SulaimanRamayah ThurasamyMuhammad Salman Shabbir2025-01-022025-01-022021-07-2610.1007/s12144-021-02119-2https://dspace-cris.utar.edu.my/handle/123456789/9562Impact of system- vs. consumer- generated recommendations on decision factors: A differential, moderating and mediating perspectivejournal-article