Jun-Jie Hew0000-0002-8723-8219Lee Voon HsienKeng-Boon OoiBinshan Lin2024-12-312024-12-312016-0610.1016/j.chb.2016.01.027https://dspace-cris.utar.edu.my/handle/123456789/9488Mobile social commerce: The booster for brand loyalty?journal-article