Kin Leong TangHuam Hon Tat2024-10-162024-10-162023-01https://doi.org/10.47263/JASEM.7(1)05https://dspace-cris.utar.edu.my/handle/123456789/2467DO SOCIAL AND COMMERCIAL DESIRES INFLUENCE THE PURCHASING INTENTIONS OF GENERATION Z IN ONLINE SOCIAL SHOPPING?journal-article